This was a crucial piece of sales, not clear call-to-action, but a creative that builds trust. This shows Truedge is a real company, kids have shown up to camp and have participated.

The 4th of July was a huge moment for me to show this company I know what I'm doing. Sales weren't very consistent with the Jameson camp, and I had an idea and a plan. After this ad creation sales skyrocketed and sold over 220 entries.

This is the Tennessee camp with Nico Iamaleava. I drove up to be hands on with the company and understand the full process of how the camp's work.

Brady Cook made this easy on me. He was one of the few athletes who gave me content to boost his camp. He gave us a selfie video and even posted on his own page promoting the camp. The selfie video he sent us was a huge trust builder.

This camp gave the company a way to give back to the community. Since these camps were free, they practically sold themselves.

TruEdges largest camp with Jameson Williams had slow consistent sales. Like i mentioned about the 4th of July sale, towards the final sale is when most of the sales came. I mentioned to the owner 2-4 weeks before camp is the final push, and this was a perfect example of when to pump in a surplus of ads to warm leads.